One of the best marketing assets of a business is its website. It works tirelessly, and can reach several prospects in various parts of the world. As such, digital marketing agencies like you would do well to offer a website development and design service.
But with the economy as it is, you might be thinking of hiring a third party provider to do the bulk of the work. Not only will it be more cost-effective than having and training an in-house team; the turnaround time will be expedited because the outsource team can focus on the project.
Outsourcing advantages, drawbacks, and what to do about it
Handing over the extra website creation work to a third party provider could have been an excellent business solution except for one thing: websites, because of the critical role it plays in a business’ marketing strategy, needs to be protected.
Getting an outsource agency to create the site can translate to security threats and data vulnerabilities. Ensuring that these risks are eliminated or at least heavily mitigated could cost you a pretty penny and significantly affect your bottom line.
What are some key controls you could implement to reap the most benefits without having to pay the penalty in the form of unforeseen costs and risks?
- Regularly switch out your website’s admin credentials – doing so ensures that hackers can’t reuse an outdated password to access sensitive information from the site. If you want to be thorough, make sure that you delete the user created by the developer as the website was in the development phase as well as other telltale traces of the third party.
- Sift through your cPanel or other website hosting interface for the PHPMyAdmin and FTP. All the user credentials on it need to be changed to further secure your website information and settings.
- Never close a project without first procuring a copy of the source code text files and database scripts of the website from the third party developer. This matters even when the website has already been deployed to your server because the scripts will allow the final user to maintain and update the site.
Only once you go through these and confirm that you’ve changed out the digital locks and made the website as secure as possible can you think to mark the outsourced project complete.
Also keep in mind that this process isn’t a one-time thing. Go through the list every time, even when the developer only instituted minor changes to the site. It’s better to be safe than sorry, after all when your agency’s integrity and customer relationship is at stake.
Outsourcing the development of a website could help scale your agency’s operations. Just make sure that you are handing over the job to a reliable designer and developer like Axadra.
We are an outsource digital marketing agency that does website design and development. Our strict process ensures quick turnaround times without compromising the quality of the end-site. We also make sure that any site your commission from our team stays secure after we hand it over.
Have us see to your website creation needs today. Call us.